越来越多的企业在自建SEO团队失败后，选择寻求更专业的SEO服务提供商进行推广。毕竟，自建SEO团队的成本太高，无法达到预期的效果。因此，SEO推广确实需要更多的专业人员来实施和操作。下面的告诉您专业SEO优化师应该具备哪些能力。
　　More and more companies are choosing to seek more professional SEO service providers for promotion after failing to build their own SEO teams. After all, the cost of building a self built SEO team is too high to achieve the expected results. Therefore, SEO promotion indeed requires more professionals to implement and operate. The following will tell you what skills a professional SEO optimization specialist should possess.

　　作为一个优秀的SEO优化师，我们必须培养自己的数据分析能力，因为在实际的SEO工作中，有很多数据需要整理和分析，比如有效的关键词统计、访问跳出率、退出率、长尾词状态和排名，这些数据的分析结果直接影响到下一步的工作计划和SEO优化方向。
　　As an excellent SEO optimizer, we must cultivate our own data analysis skills because in actual SEO work, there are many data that need to be sorted and analyzed, such as effective keyword statistics, visit bounce rates, exit rates, long tail keyword status, and rankings. The analysis results of these data directly affect the next work plan and SEO optimization direction.
　　在培养数据分析能力的同时，我们也需要挖掘自己的数据分析能力，因为网站优化数据是最有价值的东西，是反映企业网站优化实际情况最直观的信息。因此，SEO必须了解和掌握它们，并通过数据找出改进企业网站优化的方法和策略。
　　While cultivating data analysis skills, we also need to explore our own data analysis abilities, because website optimization data is the most valuable thing and the most intuitive information reflecting the actual situation of enterprise website optimization. Therefore, SEO must understand and master them, and use data to identify methods and strategies for improving enterprise website optimization.
　　虽然外链不再重要，但不可否认，高质量的网站链有助于提高网站排名和网站权重。无论是高质量的文章提交还是外部平台信息发送，外部链的质量都必须被视为SEO优化的一部分。
　　Although external links are no longer important, it cannot be denied that high-quality website links can help improve website rankings and website weight. Whether it is high-quality article submission or external platform information transmission, the quality of external links must be considered as a part of SEO optimization.
　　专业seo优化师如何促进关键词有排名？
　　How can professional SEO optimizers promote keyword ranking?
　　虽然SEO优化师的主要工作是网站优化，但内容优化也是SEO优化中的一项重要工作。如果一个网站没有高质量的内容来支持，无论SEO有多好，它都无法留住用户并获得高转化率。因此，编辑和写作技巧非常重要。
　　Although the main job of an SEO optimizer is website optimization, content optimization is also an important aspect of SEO optimization. If a website does not have high-quality content to support it, no matter how good its SEO is, it cannot retain users and achieve high conversion rates. Therefore, editing and writing skills are very important.
　　网站内容编辑不仅要满足目标用户的需求和偏好，还要对搜索引擎的要求负责。
　　Website content editing should not only meet the needs and preferences of target users, but also be responsible for the requirements of search engines.
　　在网站链接的优化中，我们需要注意链接的形式，选择最适合我们网站的链接。友情链的选择一定非常重要。
　　In website link optimization, we need to pay attention to the form of the link and choose the link that is most suitable for our website. The choice of friendship chain must be very important.
　　当您选择一个友情链接时，您可以打开对方网站的原始文件，并检查其好友链的代码是否在页面上。如果不是，这样一个网站属于一个不转移友情链接权重的网站。
　　When you select a friendship link, you can open the original file of the other party's website and check if the code of their friendship link is on the page. If not, such a website belongs to a website that does not transfer the weight of friendship links.
　　企业网站SEO不是一项独立的工作，而是需要与其他部门合作。如与前端代码编辑、网站设计师、网站运营推广人员的合作。只有在各部门的配合下，我们才能更好地完成这项工作。
　　Enterprise website SEO is not an independent task, but requires collaboration with other departments. Collaboration with front-end code editors, website designers, and website operation and promotion personnel. Only with the cooperation of all departments can we better complete this task.
　　作为一个优秀的优化师，您不仅应该具备上述功能，还应该基于用户体验。只有当你了解更多的用户，你才能做更好的SEO。
　　As an excellent optimizer, you should not only possess the above functions, but also be based on user experience. Only by understanding more users can you do better SEO.
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